#EntrepreneursPodcastClub: INSTAGRAM

I love learning through podcasts. It started as a way to pass the time in a 2+ hour roundtrip commute (in a previous life) and still remains one of my favorite inspirational tools. In order to help clients and readers make the most of their own time, my #EntrepreneursPodcastClub anthologizes several podcasts with similar topics, curating like-episodes specific to a theme that's top of mind.

INSTAGRAM

Oh Instagram. It's the most popular social media platform in the English-speaking world. It's completely changed the way we behave on the internet. It's given so many the opportunity to create a life, a living, connections, and have profound impact. It gets a lot of bad press-- about the comparison game, about illegitimacy and bots, about it's impact on people and their mental health. That being said, it's a TOOL. A hugely popular and powerful tool for so many to reach into niche and diverse communities, to make the world a bit smaller.

My Top Podcasts About INSTAGRAM

GOAL DIGGER PODCAST, How I Doubled My Instagram Growth in One Month

Jenna Kutcher is known for her dynamic online courses, crazy Instagram following, and tactical marketing advice. So this episode is no different. She shares keen insight and legitimate ways to grow your following-- not for the sake of numbers and numbers alone, but for engagement.

Key Takeaway Points

  • Audit yourself: are you using social media to CONNECT or to stroke your own ego?

  • Connectivity and authenticity is what brings people in and ultimately helps legitimize your following

  • People want to see the REAL thing sometimes, not just the polished, "for instagram" thing

  • Keep showing up, consistently and constantly, just show up

WOKE & WIRED PODCAST, Stuck On Social Media? Here's How To Find Alignment

Ksenia Avdulova is the host of Woke & Wired Podcast and the mastermind behind the brand @breakfastcriminals. She's a social media guru and a leader in the conversation to develop mindful social media practices and programming to help users create genuine connections with their followers. In this solo episode she dives into useful and practical tips to avoid burnout and teaches listeners how to use social media as a manifestation tool.

Key Takeaway Points

  • It's okay to take a break-- you won't become irrelevant. Sometimes sharing less and bringing deeper alignment to your posts grows your following faster

  • If you reach out to someone for a collaboration and they say, "no," it doesn't mean no forever. Keep producing aligned content and the right people will notice and act

  • Repetition is vital. We can't assume our followers know everything about us (including information in past posts that they have access to). Keep reminding them of how you can show up for them, what your offerings are, and why you do what you do.

Did I miss one of your favorites? Leave me a link in the comments section and I'll take a listen!